Soul Of Hinava~
Welcome! 
Hinava is a traditional raw fish salad from the Kadazan-Dusun people of Sabah, Malaysia, similar to ceviche, made with fresh fish "cooked" in lime juice and mixed with ingredients like chili, shallots, ginger, and grated bambangan seed, often enjoyed during festivals like Kaamatan. Click here for more information! 
i'm making hinava today
OMG, will you please share the recipe with me?
sure !! here you go.
here's how mine turned out
delicious! 
Hinava
Quizzez
Contacts
Target Market
Food Enthusiasts 
– People who love trying new dishes, exploring unique flavors, and learning about traditional cuisines.
Tourists and Travelers
– Visitors to Sabah who want to experience authentic local food and culture.
Home Cooks
– Individuals who enjoy cooking at home and want to try making traditional Sabahan dishes like Hinava.
Health-Conscious Individuals
– People looking for fresh, natural, and nutritious dishes.
Cultural Enthusiasts
– Those interested in Malaysian and Sabahan culture, traditions, and heritage.
Marketing Strategy
Social Media Promotion – Share recipes, cooking tips, and cultural facts about Hinava on platforms like Facebook, Instagram, and TikTok to reach food lovers and Sabah culture enthusiasts.
Content Marketing – Publish blog posts, videos, and step-by-step guides about Hinava’s preparation, history, and health benefits to attract visitors and improve search engine ranking.
Collaboration with Local Cafés - We plan to collaborate with local cafés and restaurants in Sabah to showcase Hinava to a wider audience.